NBA 75
The Finals Delivery
The 2022 NBA Finals marked the culmination of celebrating 75 years of the culture, community and basketball.
We tapped Michael (B.) Jordan to reprise his role on NBA Lane and deliver the Finals trophy in person… all the way to Game 1 at Chase Center.
Muse by Clio • Adage • Adweek • Source • Creativity Pick
Client: NBA • Agency: Translation • ECD: Jason Campbell • GCD: Mina Mikhael • GCD: Steve Horn • Art Director: Alyssa Lee • Copywriter: Marisa Valente